Digital Marketing · Nepal
Paid ads, SEO, CRM, and automation run as one measured system — because separate retainers never reconcile into an answer about revenue.
Arcetis runs paid media, SEO, CRM, and automation as a single connected system and reports against CRM-verified revenue rather than platform-reported clicks. It has managed $170K+ in real ad spend, holds verified Google Partner and Shopify Partner status, and builds the tracking and CRM layer itself rather than outsourcing it.
A business hires one firm for ads, another for SEO, maybe a freelancer for social. Each reports on its own numbers — impressions here, rankings there, engagement somewhere else — and none of them can tell you which spend produced a customer, because none of them own the CRM where that answer lives. The fix isn't more reporting. It's having the tracking, the CRM, and the campaigns built by people who can see all three at once, so a budget decision is made against pipeline rather than against whichever dashboard looks healthiest.
Each of these has a dedicated page with the real methodology and the questions clients ask before signing.
Methodology
A five-stage methodology for managing paid ad budgets (Google Ads and Meta Ads) so every dollar traces back to a CRM-verified business outcome, not a platform-reported conversion.
1
Conversion tracking rebuilt or audited at the source: GA4 events, GTM container hygiene, and Google Ads conversion actions mapped to real revenue events.
2
Search terms and audiences segmented by buying-stage intent — high-intent, comparison-stage, and awareness-stage queries each get separate campaigns and budgets.
3
Ad copy and the landing page it resolves to are treated as one unit, rebuilt whenever Quality Score or message-match data indicates a mismatch.
4
Budget shifts follow a documented decision rule — statistically sufficient data before reallocating — rather than daily reactive changes.
5
Ad performance reconciled against CRM-stage data, not just platform-reported conversions, so budget follows what actually closes.
$170K+
Total ad spend managed
+27%
Avg. ROAS lift across managed accounts
100+
Campaigns run
Across managed markets, roughly 12% of generated leads have typically become paying customers (closer to 8% on consultancy engagements) — a cross-market lead-to-customer close rate, not an ad-platform conversion rate. On the organic side, a single managed property has reached 4.9M impressions and 31,000 clicks over sixteen months in Google Search Console, at an average position of 7.5.
In practice it should do two things most don't connect: bring qualified people to a business, and make what happens after the click measurable. That means paid media (Google, Meta, and the other platforms where demand actually sits), organic search, and the CRM and tracking layer underneath. Running those as separate retainers is why so many businesses can't say which channel produced revenue — we run them as one system.
There is no flat rate published here, and any firm quoting one before understanding the business is guessing. Cost is driven by how many services are combined, how much ad spend is under management, whether we're configuring an existing platform or building one, and how many markets are involved. A written scope with a real number comes after a discovery call, before any work starts.
No, and be careful with anyone who does. What's checkable instead: across managed markets, roughly 12% of generated leads have typically become paying customers, closer to 8% on consultancy engagements. That's a cross-market lead-to-customer rate measured in a CRM, not an ad-platform conversion number — and it's history, not a promise attached to a new engagement.
Digital marketing is the whole surface — search, social, content, email, the website itself. Performance marketing is the subset judged strictly on measurable return against spend, which is where paid media sits. We run both, but we report on all of it the performance way: against pipeline and revenue, not impressions.
Both. Several of the live Nepal sites we've built are for small independent businesses — a clinic, restaurants, an education consultancy, transport services. What changes with budget isn't the standard of work, it's which services are worth running: a small budget concentrated on one channel usually beats the same budget spread across four.
Yes — it's checkable in Google's own Partners directory rather than claimed on a badge image, and Google re-evaluates it on a recurring basis against managed spend, product diversity, and account performance thresholds. It's a status that can be lost, which is what makes it worth anything.